Programs
Programs
Annual Campaign Trainings/Support
Let McKenna Kline Consulting help take the pressure of campaign trainings off of you, so you can focus on quality programming and member services during these challenging times.
With over 40 years of campaign experience, MK will bring not only best practices, but proven success in engaging and inspiring your volunteers and staff to campaign success. We will bring fun, food and family back to fundraising.
All trainings are delivered via Zoom and include a one-on-one leadership meeting to discuss your campaign challenges and goals so that the trainings can be tailored to your association’s specific needs.
This training is designed for staff and will include the following objectives:
- Staff’s understanding of the importance of the annual campaign to the mission of the organization
- Staff’s understanding of what their role and expectations are for the annual campaign and year-round fundraising process
- The importance of staff’s relationships built daily and their importance to the support of campaign and the mission
- Moves Management – Casual, connected and committed
- Strategies and resources to increase retention of volunteers and donors
This training is designed for volunteers and will cover the following objectives:
- The purpose of campaign
- Campaigner’s role in campaign
- Training of “the ask”
- Campaign best practices from identifying prospects to becoming a goal buster
This training is designed for board members and will cover the following objectives:
- Understanding the importance of board giving and getting
- Development of program priorities and passions plea
- Moves Management – Donor pipeline
- Identify prospects - Are they aligned with the values of the organization?
- Connecting them to the organization
- Understanding the natural partners and their importance
- “The Ask”
- Recognition and retention
Testimonials
Hear what our program participants have to say!
- Jennifer Heinen-Stiffler
COO, Channel Islands YMCA
- Each session is $500.
- All three for $1,300.
Annual Campaign Trainings/Support
This training is designed for staff and will include the following objectives:
- Staff’s understanding of the importance of the annual campaign to the mission of the organization
- Staff’s understanding of what their role and expectations are for the annual campaign and year-round fundraising process
- The importance of staff’s relationships built daily and their importance to the support of campaign and the mission
- Moves Management – Casual, connected and committed
- Strategies and resources to increase retention of volunteers and donors
This training is designed for volunteers and will cover the following objectives:
- The purpose of campaign
- Campaigner’s role in campaign
- Training of “the ask”
- Campaign best practices from identifying prospects to becoming a goal buster
This training is designed for board members and will cover the following objectives:
- Understanding the importance of board giving and getting
- Development of program priorities and passions plea
- Moves Management – Donor pipeline
- Identify prospects - Are they aligned with the values of the organization?
- Connecting them to the organization
- Understanding the natural partners and their importance
- “The Ask”
- Recognition and retention
Testimonials
Hear what our program participants have to say!
- Jennifer Heinen-Stiffler
COO, Channel Islands YMCA
- Each session is $500.
- All three for $1,300.

MK C.A.R.E.S
C.A.R.E.S Academy
A Rapid Response Coaching Program Designed to Help Your Nonprofit Maximize Its Fundraising Efforts in 2021!
- 6 weekly sessions with 6 one on one coaching sessions.
- Cover topics such as board development and fundraising!
Coaching
Accountability
Resources
Empowerment
Success

Testimonials
Hear what our C.A.R.E.S Academy graduates have to say!
This academy is extremely beneficial for not only personal professional growth, but it allows us all the opportunity to network and engage with other organizations who may be encountering similar struggles.
- Doug Trawick, First Chance U Foundation
Clare and Dani were very thoughtful and understanding of the needs of each individual in the program and geared each week toward those needs. The blend of group time and individual mentoring was a great balance where you could feed off of the group dynamic but still have personalized help.
- Mike Oleson, Stand Up for Kids
MK has given me and my organization the tools to grow each year and provide character-based sports programs to more schools and community partners.
- Cristina Velasquez, Pure Game
The MK C.A.R.E.S Fundraising Academy is a must attend for fundraising professionals who can benefit from elevating their game to the next level. Their 1:1 coaching sessions are a must do.
- Ude Ochuche, Children of the Nation
MK C.A.R.E.S
C.A.R.E.S Academy
A Rapid Response Coaching Program Designed to Help Your Nonprofit Maximize Its Fundraising Efforts in 2021!
- 6 weekly sessions with 6 one on one coaching sessions.
- Cover topics such as board development and fundraising!
Coaching
Accountability
Resources
Empowerment
Success

Testimonials
Hear what our C.A.R.E.S Academy graduates have to say!